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Verbal Branding

Unsolved Verbal Branding Problems:

 

When verbal branding is neglected, your business may suffer from inconsistency in communication, leading to confusion and a lack of connection with your audience.

You might find it hard to stand out in a crowded market, or struggle to convey the unique values and personality of your brand.

This can result in a weak brand presence and diminished trust among potential clients.

A Strong Verbal Branding Solution:

 

A well-defined verbal identity solidifies your brand's presence, making it recognizable across different platforms.

 

When your verbal branding is aligned, it not only differentiates you from competitors but also builds a deep trust with your target market.

 

It should encapsulate your brand's voice, story, tone, and gramme, presenting a cohesive and engaging narrative to your audience.

 

Improving Your Verbal Branding:

 

  • Define Your Brand Voice: Consider how your brand would communicate if it were a person. Is it professional, friendly, quirky, or authoritative? This voice should be consistent across all your communications.

  • Craft Your Brand Story: Share the journey of your business, the problems you solve, and the value you provide. This helps create an emotional connection with your audience.

  • Set Your Brand Tone: Your tone may vary based on the context and platform, but it should always align with your overall brand identity. Decide how you want to sound to your audience in different situations.

  • Standardize Your Brand Grammar: Consistency in writing style, punctuation, and grammar helps in maintaining a professional and coherent brand image.

Exclusive Offer for Quiz Participants


Save 10% on Verbal Branding Services!

Use coupon code QUIZRESULT1 during your sales call to unlock your discount.
 

Save 10%!

ÂŁ2697.30

(Usual Price: ÂŁ2997)

  • 60-Minute Strategy Session
  • Slack Comms
  • A Verbal Identity Comprising:
    • Brand Voice
    • Brand Story
    • Brand Tone
    • Brand Grammar
  • Brand Guidelines PDF
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Verbal Branding Project

 

Verbal Branding is to copywriting what Visual Branding is to design… but most business owners don’t realise this and it costs them paying clients + customers!

Hire me to craft a verbal identity that brings your brand to life through words. Together, we’ll come up with a strategy for use of voice, story, tone, grammar and more so you arrive at a sound that aids brand awareness + recognition, differentiates you from your competitors and earns the trust of your target market, to name but a few benefits.

Your Verbal Branding project will take ~6 weeks from start to finish, and upon completion, you’ll receive a manual that guides you (and anyone who comes to write on behalf of your business) through the steps necessary to communicate on-brand! Share it with your marketing, sales and delivery teams alike to ensure consistency across the board.

Vix Meldrew

“I recently finished working with Vanessa [...] to help me with my business Grow & Glow. Grow & Glow has been through so many different changes over the two years that it’s been born, and I felt that [my verbal identity] was completely all over the place and totally out of whack.

Vanessa [...] helped me to really dive in on [...] what our tone of voice was [...] and all of that fun stuff. [T]he last few months of clarity would not have come about if it wasn’t for working with [Vanessa] so, yeah - love [her], can’t recommend [her] enough.”


Jerri Jarmeh

“Working with Vanessa opened my eyes to what was possible for me and my business. Vanessa helped clarify how to verbalise my message, while offering superb personal support. With Vanessa on your side, your business will progress in leaps and bounds.

To top it off, Vanessa offers her knowledge freely, giving you the confidence to grow, transform and flourish on your own. But once you've worked with Vanessa, you'll never want to work alone again!”



Natalia Toborek

“[W]hen the opportunity came along to [...] be mentored by Ness directly, I knew it was exactly what I needed to take my copywriting [...] to the next level. I’ve never met someone who’s such a fountain of knowledge when it comes to all things [...] language. [...]

Working alongside Ness these last few months has been a total privilege. She supported me every step of the way by giving me specific guidance and actionable advice to improve and optimise my writing [...] offered up personalised feedback, and generously poured up priceless [...] tricks and techniques that I will take with me for years to come.”

Vix Meldrew

“I recently finished working with Vanessa [...] to help me with my business Grow & Glow. Grow & Glow has been through so many different changes over the two years that it’s been born, and I felt that [my verbal identity] was completely all over the place and totally out of whack.

Vanessa [...] helped me to really dive in on [...] what our tone of voice was [...] and all of that fun stuff. [T]he last few months of clarity would not have come about if it wasn’t for working with [Vanessa] so, yeah - love [her], can’t recommend [her] enough.”

Jerri Jarmeh

“Working with Vanessa opened my eyes to what was possible for me and my business. Vanessa helped clarify how to verbalise my message, while offering superb personal support. With Vanessa on your side, your business will progress in leaps and bounds.

To top it off, Vanessa offers her knowledge freely, giving you the confidence to grow, transform and flourish on your own. But once you've worked with Vanessa, you'll never want to work alone again!”

Natalia Toborek

“[W]hen the opportunity came along to [...] be mentored by Ness directly, I knew it was exactly what I needed to take my copywriting [...] to the next level. I’ve never met someone who’s such a fountain of knowledge when it comes to all things [...] language. [...]

Working alongside Ness these last few months has been a total privilege. She supported me every step of the way by giving me specific guidance and actionable advice to improve and optimise my writing [...] offered up personalised feedback, and generously poured up priceless [...] tricks and techniques that I will take with me for years to come.”